Study 2024: What's really shown on Online Dating Profile Pictures in Down Under?

  • First study world-wide to analyse online dating profiles using artificial intelligence
  • More than 22M pictures from 13 countries were used
  • More than 6.000 Motives ranging from hair colours over sport activities to favourite travel destinations were examined
  • Unique insights into the self-portrayal of Australian men and women of all ages and sexual orientation
  • Secret messages in profile pictures: Who wants sex? Who wants to marry?

Diagrams for free use


Gender Distribution Australia

Appearance Characteristics

Most popular sceneries

Who shows the most skin?

Who shows the most skin internationally?

Who loves to take group pictures?

Who drinks the most alcohol?

Who's showing the most luxury?

Who wants to get married?

What Do Profile Pictures Reveal About Singles On Dating Platforms?

Although they say to never judge a book by its cover, in the world of online dating, your front page is your story. And regardless of gender, it should produce an equally contagious “wow” factor. We all know, if you don't make the best first impression, your impression will be lost, but what exactly is the best way to steal the digital spotlight? How do Australian men and women present themselves on dating apps and platforms?

  • Do men present themselves differently than women?
  • Are there any differences between younger and older online daters?
  • Which animals, objects or backgrounds can be discovered in dating profile pictures?
  • Do Australian online daters vary from, for example, American, German or French online daters?

Did you know that when it comes to showing the sporty side, men prefer team sports while women love showing the aesthetics of yoga, Pilates, fitness etc.? Men altogether can be found showing hobbies, like playing instruments, driving cars or fumbling with tech stuff, more often. Women on the other hand can be seen showing their social side by posing with friends more frequently. Also, the most selfies are coming from them. And were you aware of how rare men smile in pictures? 76% of all smiling pictures are coming from the lovely ladies.

Anything you ever wanted to know about the self-portrayal of singles online can be found in this unique study. We're also providing you with numbers of the overall dating market, like gender ratios or age distributions of Australian and international online daters. Download it for free on this page and take a look. 

About us Editor Chris Pleines

Chris Pleines

Chief Dating Officers

Dating Scout has independently reviewed all the major dating sites and matchmaker services in Australia. From these reviews we have gathered data and information into Australian dating and singles who are looking for love.

We have road tested the sites and spoken with real members so we know what works and what doesn't. 

We are happy to share these insights to help you with research and articles.

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